094 90 48200     Get SUPPORT

Aniar IT Services Blog

The Rise of Machine Learning for Small Businesses

The Rise of Machine Learning for Small Businesses

A.I. is one of those technologies that captivates the imagination with endless possibilities. You can’t turn your head these days without using something integrated with early artificial intelligence. Machine learning platforms, which are very rudimentary forms of A.I. are now being used to improve many of the tools a small business uses. Today, we will briefly go into what machine learning is and how small businesses are using it to their advantage.

Smarter Machines?
The first thing you have to understand about machine learning is that it is just a branch of A.I. As such, it basically describes a method of analyzing huge amounts of data in which prospective models of problem solving are automated. In layman’s terms, the computer solves basic problems without human intervention. This is significant for a few reasons, but the most glaring is that businesses today, and even small businesses, take in a lot of data. Traditionally, humans were paid to go through all this data, or it was archived and disregarded until there was a major question.

This shift is in the manner in which these machine learning systems analyze data, identify patterns, and make decisions from the analysis of those patterns.This seemingly advanced technology is being deployed at a dizzying rate and is beginning to surround us all, in our phones, on search engines, and in the systems that we manage our business data. For the small business, there are opportunities to utilize this technology to help carve out a larger market share.

Small Business Machine Learning
The philosophy behind utilizing machine learning for a business is just an extension of the overarching strategy of deploying automated systems to cut down on personnel and human resources costs. This strategy has worked in several sectors, albeit with automated systems that were more pre-programmed than “smart” like the machine learning systems.

An issue many small businesses will run into when deciding whether or not to try and innovate to the point where machine learning is an option, is where exactly it fits. Other questions persist as well. They include:

  • What is the capital and operational investment of deploying this technology?
  • How it will have to be utilized to provide a competitive advantage?
  • What systems can be improved through the use of machine learning?
  • How much time do you have until you would be at a competitive disadvantage if you didn’t invest in the technology?

Once you’ve ascertained how exactly to deploy machine learning, you can go ahead implementing it where you feel it is warranted.

Benefits of Machine Learning
A.I. and machine learning carry with it specific benefits. Some of them include:

  • Forecasting business - What might be the most popular use of machine learning, the technology can be used to replace data and service analysis while being used to replace processes that were done manually or not done at all.
  • Customer service - Chatbot technology essentially automates the customer service experience by directing customers to certain solutions based on query.
  • E-commerce - Rolling out machine learning for your e-commerce site helps customers by adapting to customer behavior. Giving prospects and customers easy access to obtain the the products and services they are most interested in is sure to improve revenue generation.
  • Reputation management - Machine learning can be set up to analyze internal and external data sources to monitor brand popularity. When it finds negative sentiment, you can use the information provided to smooth the situation over, fast.

These are only four of the many processes that can really help improve your business. As the technology improves, more A.I. and machine learning applications will be used to manage, maintain, and streamline a lot of your business’ slow-moving manual processes.

Machine Stupidity
These technologies are extremely advanced and are programmed to learn for themselves, so oversight of them may be difficult. If you are one of the many business owners that have a difficult time trusting technology, machine learning may not be for you. These constructs tend to be less predictable than typical analysis, because it is so thorough. Also, you may run into problems getting all of the data that needs to be analyzed into the system, providing results that may not be accurate for your entire business.

One could see how a small business owner can be in ‘wait and see” mode, but the problem with that strategy, however, is that your competitors may be using it now to improve their business. If you are interested in learning more about how this emerging technology can be used to make your business better, contact the professionals at Aniar IT Services today at 094 90 48200 .

Powerful Physical Security Options
Tip of the Week: Change Display Settings in Window...
 

Comments

No comments made yet. Be the first to submit a comment
Already Registered? Login Here
Guest
Monday, March 18 2019

Captcha Image

Mobile? Grab this Article!

QR-Code dieser Seite

Tag Cloud

Tip of the Week Security Technology Best Practices Privacy User Tips Google Business Computing Cloud Tech Term Email Data Backup Innovation Network Security Mobile Devices Microsoft Hosted Solutions Data Productivity Data Recovery Hackers Workplace Tips Hardware Malware Internet VoIP Cloud Computing IT Services Windows 10 Smartphone Communications Communication IT Support Android Browser Artificial Intelligence Managed IT Services Backup Business Smartphones Efficiency Internet of Things Cybersecurity Chrome How To Windows Network Small Business Software Business Management Router Gadgets Applications BDR Office 365 Saving Money Outsourced IT Business Continuity Spam Computers Information Server Computer Word Mobile Device Collaboration Cybercrime Connectivity Money Encryption Facebook Miscellaneous Settings Data Security Mobile Device Management Two-factor Authentication Data Protection Holiday Passwords Managed Service Ransomware Paperless Office Vulnerability App Google Docs Microsoft Office Telephone System Access Control Meetings Law Enforcement Sports BYOD Telephony CES Google Drive Scam Managed IT Website Fraud Update Infrastructure Machine Learning Business Intelligence Human Resources Upgrade Keyboard Remote Monitoring Content Management Private Cloud IT Plan Cryptocurrency VPN OneNote Social Media Botnet Software as a Service Windows 7 Password Virtualization Disaster Recovery Managed IT services Blockchain Unsupported Software Redundancy Voice over Internet Protocol Automation Data Storage Telephone Systems Wi-Fi Virtual Assistant Social Engineering Spam Blocking Avoiding Downtime Augmented Reality Phishing Identity Theft Save Money Apps Comparison Bring Your Own Device Operating System IT Management Flash MSP Net Neutrality Gmail Value Servers Workforce Bing Credit Cards PDF Tip of the week Employee Workers Entertainment Specifications Warranty Data Management Solid State Drive Evernote Cleaning Downtime Trending Unified Threat Management Windows 10s NIST Big Data Vendor HaaS File Sharing ISP Recycling Devices Screen Mirroring HVAC Help Desk Windows Server 2008 Digital Signage Employer-Employee Relationship Authentication Printer Audit Physical Security Display Practices Root Cause Analysis Mobile Computing Cache HBO Amazon Training Cryptomining eWaste Thought Leadership Cast Telecommuting Computer Care Google Search Bandwidth YouTube Mouse Staff Government Safe Mode Security Cameras Charger Hosted Computing Skype Smart Office Quick Tips Public Cloud Wireless Internet Outlook Amazon Web Services Accountants Remote Worker Database Legal Travel Networking Remote Work Shortcuts Patch Management Save Time Password Manager Nanotechnology Data loss Tools Work/Life Balance Microchip Computer Fan Frequently Asked Questions Recovery Smartwatch Wireless Charging Inventory Start Menu Document Management Camera HIPAA USB Software Tips Sync Multi-Factor Security Wiring Business Technology Criminal Enterprise Content Management Mobility WiFi Proactive IT Business Mangement Cortana Smart Tech Alert Millennials Search Engine Digital Signature FENG Excel Health Google Apps Electronic Medical Records Wire Online Shopping Firewall Hacker Addiction Password Management The Internet of Things Social Budget Customer Relationship Management Hiring/Firing Competition IP Address Fun Users Compliance Customer Service Mobile Office Domains Regulation Emergency Wireless Windows 10 Hard Drives Search Public Speaking Company Culture Presentation Lithium-ion battery CrashOverride Twitter Tech Support Managing Stress Wireless Technology 5G IBM Printers Safety Managed Service Provider Marketing Productivity